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Toy Boom!

Opening Oct. 4, 2019

The Baby Boomer era (late-1940s to mid-1960s) was a time of great abundance for middle-class America.  Economic prosperity was at an all-time high and the influx of television helped propel a new middle-class into a consumer-driven society. 

Additionally, a soaring birthrate made the country a child-focused culture.  These children, however, grew up in a time of great dramatic change and parents were caught between a familiar past and a complex future. Toys would help children find their correct place in society, or so parents wanted to believe.  These toys reflected the energy, ambition, and abundance of a prosperous era, but they also channeled the uncertainties of the period.